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Pirelli Tires Brand Page
Choose Pirelli Tires & Feel the Difference at Costco
Pirelli has you top-of-mind with our wide range of tires engineered to deliver performance, comfort, and durability for your busy life.
P ZERO™ & CINTURATO™
Pirelli's DNA comes alive in our P ZERO™ Performance tires, but it also shows in our commitment to a great touring tire. Outfit your sports car or your daily driver and feel the benefits of a Pirelli tire.
SCORPION ZERO™ & SCORPION™
The SCORPION™ family has tires for everything SUV and pickup - sporty rides, the daily family carpool, the commute to the worksite or an off-road play date.
Pirelli ELECT™ Technology
Our ELECT™ tech is engineered to handle high torque and heavy vehicle weight with more battery range & a quiet ride. You can find ELECT™ tires throughout our portfolio for cars, SUVs, and pickups.
Car / SUV
Summer
Sport
Ultra-High Performance tires that you come to expect from Pirelli — working closely with your favourite premium car brands to deliver tailored performance.
TECHNOLOGY:RUN FLAT, ELECT™, PNCS™ (Pirelli Noise Cancelling System), & SEAL INSIDE™
Car
All-Season
Touring
As long-time top seller in the Pirelli portfolio, this high-performance tire has been widely selected by car makers for its handling and comfort.
TECHNOLOGY:RUN FLAT, ELECT™, PNCS™ (Pirelli Noise Cancelling System)
SUV / LT
All-Season
Sport
Ultra-High Performance tires that carry the Pirelli 'ZERO' sports car DNA, but made for SUV and large vehicle applications.
TECHNOLOGY:RUN FLAT, ELECT™, PNCS™ (Pirelli Noise Cancelling System)
SUV / LT
All-Season
Touring
A Crossovers and SUV tire that prioritizes comfort and fits a broad range of your most popular car brands.
TECHNOLOGY:RUN FLAT, ELECT™, PNCS™ (Pirelli Noise Cancelling System)
SUV
Winter
Touring
A quiet, directional, 3-Peak Mountain Snowflake Rated (3PMSF) winter tire for high-end SUVs and CUVs that excel in variety of cold conditions navigating snow, wet and/or dry winters.
TECHNOLOGY:RUN FLAT, ELECT™, PNCS™ (Pirelli Noise Cancelling System), & SEAL INSIDE™
The Perfect Fit
Pirelli works directly with car manufacturers to create tires for specific car models. This collaboration benchmarks innovation by marrying the technical needs of the car with the performance characteristics of its Pirelli tire.
Look for Pirelli Original Equipment tires for your vehicle.
Explore
RUN FLAT
Pirelli RUN FLAT tires are engineered to function normally even in the event of a tire puncture.
Whether your vehicle lacks a spare or getting to a safer location is a priority before changing your tire, the self-supporting structure is designed to be driven on for up to 50 miles at a maximum speed of 50 mph.
ELECTTM
The answer to electric and hybrid vehicles unique tire needs:
QUIET: Up to 20% noise reductionFootnote 3 for cabin comfort, especially in the absence of engine noise.
BATTERY RANGE: Up to 10% battery range gain.Footnote 2
DURABLE: Up to 20% improvement in wear.Footnote 1
PNCSTM
(PIRELLI NOISE CANCELLING SYSTEM)
A sound absorbing foam applied during the tire production that lowers the noise inside the vehicle up to 2dB.
This technology makes for a more comfortable ride especially in electric vehicles that do not have engine noise.
SEAL INSIDETM
Pirelli SEAL INSIDE is designed to maintain your tire's air pressure even after the tire has been punctured by an external object. The self-sealing technology covers almost 85% of the possible accidental causes of pressure loss giving you peace of mind.
OUR HISTORY & FUTURE
Pirelli was founded in 1872 by Giovanni Battista Pirelli in Milan, Italy. Initially producing rubber products, Pirelli quickly became a leader in tire innovation and performance. For 150 years the company has pioneered advancements in tire technology, contributing to the automotive, motorsport, and industrial sectors. Pirelli continues to be a symbol of quality, precision, and racing heritage.
In line with consistently looking to the future, sustainability is a fundamental choice for Pirelli and is supported by TECHNOLOGY, INNOVATION and data driven ACTIONS, setting challenging TARGETS measured regularly for progress.
People areour priority
The earth: our mostdemanding stakeholder
moving fasttoward change
First ever tiresFootnote 5 with FSCTM-certified natural rubber produced in Rome, Georgia USA
100% of Pirelli European Plants will use FSCTM-certified natural rubberFootnote 6
1Return to Content - ~20% Rolling Resistance reduction vs a non-ELECT™ tire. Comparison between PIRELLI SCORPION™ ELECT™ and PIRELLI SCORPION™ tires size 235/60/R18 measuring battery range gain derived from rolling resistance in the ELECT™ on specific vehicle. Source: Internal Pirelli tests.
2Return to Content - Comparison between PIRELLI SCORPION™ ZERO ALL SEASON +3 ELECT™ and PIRELLI SCORPION™ ZERO ALL SEASON +3 tires on size 255/45R20 fitted onto specific vehicle. Source: Third party test; wear rate measured mm/10,000 km.
3Return to Content - Comparison between PIRELLI SCORPION™ ELECT™ and PIRELLI SCORPION™ tires on size 255/50R20. Source: Internal Pirelli tests on specific vehicle. In cabin noise measured at different speeds and types of surfaces. In all tested combinations (speed/surface), use of ELECT™ tires resulted in less perceived internal noise, on average by around -0.6DB and up to -0.8DB.
4Return to Content - Newest product lines.
5Return to Content - Of which natural rubber accounts for approximately 16% of tire weight.
6Return to Content - On average, the minimum amount of natural rubber in Pirelli car tires is approximately 15% of the total weight.